Fiona Margo Education & Mentoring

One of the main issues I see when photographers market Spring is that they start too late + give up to early.For many areas of the country (unless you live somewhere where Springs acts as your fall weatherwise), clients needs more educating and gentle nudges to book a session. We will go over ...
Read More about Family Photographer Marketing Podcast Episode 12: Spring Marketing Starts Now

What are content pillars and why are they helpful? They allow you to market and communicate in a different and varied way that keeps your content interesting and engaging. In this episode, we will run through the main types of content pillars that I think best suit family photographers! Apple ...
Read More about Family Photographer Marketing Podcast Episode 11: Content Pillars

You may think that your current marketing strategy is working for everyone but there is a good chance that some types of buyers are ignored in your current system.As a bit of a cheese ball, I have named all three types of buyers. Tune in to learn more about Quick Buy Quinn, Needs a Nudge Nessa + ...
Read More about Family Photographer Marketing Podcast Episode 09: Three Types of Buyers you need to Serve

I talk a lot about data and how we should track it, but which data? In this episode I cover the marketing metrics that matter for Instagram, Pinterest, Emails, Facebook Ads as well as which offline metrics matter and how to get more marketing data if you are new to business or marketing. Apple ...
Read More about Family Photographer Marketing Podcast Episode 08: Marketing Metrics that Matter